Bob’s Custom Windows & Siding: Getting Found Online
Rachael Saam Stockman
December 30, 2015
Bob’s Custom Windows & Siding, Inc. a top quality siding and window company serving Southern Wisconsin for over 40 years. They know how much quality means to their customers and they work hard to give them the absolute best on every job.
The goal for this client was to provide them with a modern, mobile-friendly website, get them found online with correct information, increase the traffic to their website and manage their business reputation.
Modern & Mobile-Friendly
We started off by improving the brand recognition of Bob’s Custom Windows & Siding with an updated and modern, mobile friendly website. In addition to website design, we also configured their site to meet the latest search engine requirements with dynamic SEO, to ensure their business comes up in search results for all their products and services.
Here are just a few features of their new site:
- Modern layout and design
- Full width responsive slider with a Call to Action
- Updated textured background
- Social Media icons
- Lead generating contact form
- Google maps integration
For a business to be found online, their information needs to be correctly listed across the internet so that potential customers can always find them. Information should also be enhanced with detailed descriptions, photos, videos and business hours. Our services for Bob’s Custom Windows & Siding included optimizing their business listing on the top 50 Search Directories, including: Google+, Yelp, Bing, Yahoo, WhitePages and more. Part of this service also includes reputation management. When our client received a review online we are notified. If that review should be negative, we contact our client with the best approach to respond to the review.
Optimized Business Listing
After optimizing the business listing for Bob’s Custom Windows & Siding on the top 50 Search Directories as well as to Google+, their presence on the internet increased.
Results from the Optimization:
- Google+ views increased from 690 to 6,970
- Google Listing provided:
- * 50 clicks for phone calls
- * 5 for driving directions
- * 81 links to company website
- Business listing coming up in search results increased
With our Web Design, PowerListing and Reputation Management Services, Bob’s Custom Windows & Siding had enhanced their online presence, optimized their business information and is getting their business found. We are proud to say that Bob’s Custom Windows & Siding is a satisfied client of Local Matters Digital.